Hardware Podcasts

Ep. 5: Flavor Unites with Clara Paye of UNiTE Foods

The Startup CPG Podcast · 7 Jun 2020 · 23m · Episode 5

What this episode covers

Clara Paye, founder of UNiTE Foods, explains how she developed globally inspired, gluten-free protein bars like Churro and Mexican Hot Chocolate to address the lack of cultural diversity in the snack aisle. As a solo founder, she leveraged freelance partners and food scientists to formulate bars with functional ingredients like hemp seeds and chicory fiber, targeting specific macros while maintaining nostalgic, complex flavor profiles. The company, currently in the early stage of launch, sells directly to consumers online and via Amazon, with plans to expand into retail while crowdsourcing future flavors and charitable giving from its community.

Most relevant to

early-stage companies

Topics

Mentioned

Companies
UNiTE Foods, Tiny Crowns, Shelf Studios
Products
Churro Bar, Mexican Hot Chocolate Bar, PB&J Bar
Materials
Hemp Seeds, Chicory Fiber

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