Hardware Podcasts

020: Creating Memorable Customer Experiences with Matt Ruedlinger of Triple R Marketing

Product Startup · 27 Sept 2016 · 53m

What this episode covers

Matt Ruedlinger, founder of Triple R Marketing, explains how his agency acquired Jones Caramels after the original owner retired, transforming a client gift program into a core product line. He details the operational shift from a local storefront to online sales and wholesale distribution, including a partnership with Lucky's Market. Ruedlinger also discusses his marketing philosophy, emphasizing community building on social media and using data analytics to segment audiences and drive engagement for both his agency and the caramel business.

Most relevant to

early-stage companies

Topics

Mentioned

Companies
Triple R Marketing, Lucky's Market, Mako Design + Invent
Products
Jones Caramels
Tools
Facebook, LinkedIn, Twitter

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