Hardware Podcasts

4 - Paulette Gramse The Label Expert

People of Packaging · 17 Jul 2019 · 27m

What this episode covers

Paulette Gramse, Product Development Manager at WS Packaging, discusses her career journey from starting companies in her early 20s to leading a label manufacturing business. She explains the critical role of extended text labels in meeting regulatory requirements for OTC drugs and cosmetics, particularly regarding allergen disclosure and ingredient panels. Gramse highlights the industry shift from shelf-based retail to e-commerce, which is driving the reduction of folding cartons and overpackaging in favor of flexible pouches and direct-to-consumer shipping solutions.

Most relevant to

companies scaling up

Topics

Mentioned

Companies
WS Packaging, Pearl Fisher, JCPenney
Also
Sam Walton

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