Expo West 2024 Recap: Trends, Brands, and Swag

The Startup CPG Podcast · 26 Mar 2024 · 45m · Episode 26

What this episode covers

Daniel Scharff, host of Startup CPG, debriefs Expo West 2024 with team members Patricia Menegoto, Kiki Huddleston, and Grace Kennedy. They discuss dominant industry trends such as the 'gummification' of products, the rise of natural sweeteners like monk fruit over alulose, and the saturation of protein in foods. The team highlights standout brands including Better Sour, Riffcare, Sobo Foods, and Lottie's Meat, while also analyzing successful booth designs and swag strategies from companies like Only Bean and Board & Tree.

Mentioned

Companies
Startup CPG, Riffcare, Sobo Foods, Lottie's Meat, Only Bean, Board & Tree, Impossible Foods, Liquid Death, Whole Foods, GNC, Kroger, GoPuff
Products
Better Sour
Materials
Alulose, Monk Fruit, Lion's Mane

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