Hardware Podcasts

#108 Getting Discovered: How to Leverage RangeMe & RangeMe's Roots in Supporting Emerging Brands

The Startup CPG Podcast · 26 Sept 2023 · 44m · Episode 85

What this episode covers

Nicky Jackson, founder of RangeMe, and Vir Satyan, SVP of Supplier Success, explain how the platform helps emerging CPG brands get discovered by retailers like Thrive Market, Albertsons, and Hy-Vee. They discuss the platform's origin in solving the 'foot in the door' problem, the importance of high-quality profiles and active engagement, and how buyer behavior shifted toward targeted 'limited time applications' during and after the pandemic. The episode also details a partnership with Startup CPG offering premium subscriptions and guaranteed face-to-face meetings at ECRM shows.

Most relevant to

companies scaling up

Topics

Mentioned

Companies
Thrive Market, Albertsons, Hy-Vee, Wegmans, Kroger, Canteen, KeHE, UNFI, Graphite Financial
Products
RangeMe, Machu Picchu, Maazah
Also
ECRM

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