Hardware Podcasts

What It Really Takes To Build a Food Business: Part 2

How I Built This · 25 Oct 2024 · 37m

What this episode covers

Becca Millstein of Fishwife, Brian Rudolph of Banza, and Caue Suplicy of Barnana discuss scaling their food brands from direct-to-consumer origins to national retail presence. They detail strategies for product-market fit, including influencer seeding, packaging design, and navigating supply chain disruptions and misinformation crises. The founders also share advice on co-founder dynamics, customer segmentation, and the importance of brand moats in the competitive CPG landscape.

Most relevant to

companies scaling up

Topics

Mentioned

Companies
Southwest Airlines, In-N-Out Burger, Raising Cane's, Shabani
Products
Fishwife, Banza, Barnana
Tools
Klaviyo

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