Startup CPG Podcast Trailer 2022

The Startup CPG Podcast · 27 May 2022 · 3m

What this episode covers

Host Jesse Freitag introduces the Startup CPG Podcast, a resource for early-stage consumer packaged goods brands making food, beverage, and beauty products. He highlights the community's scale, including a 7,000+ member Slack group and resources from founder Daniel Scharf, who also leads Machu Picchu Energy. The episode serves as a trailer, showcasing clips from guests discussing inventory management, mission-driven product development, and the importance of co-packer relationships.

Other shows on the same ground, closest first.

  • People of Packaging · 46m

    339 - Beyond the Dieline ep 1 with Tom Seymour and Jessica Kwon from Moka Energy!

    Tom Seymour interviews Jessica Kwon, founder of Jack & Friends Jerky and co-founder of Moka Energy, about her journey from a Cornell food science background to building CPG brands. Kwon details the operational challenges of bootstrapping, including 3 AM kitchen shifts and hand-packing orders after a New York Times feature, and the technical pivot from DIY Photoshop designs to custom-printed packaging via Wagon Design Studio. The conversation highlights the importance of owning manufacturing mistakes with partners like Seymour’s company and the strategic decision to launch Moka Energy with an experienced team to skip early-stage hurdles.

  • People of Packaging · 59m

    345 - Beyond the Dieline - The secret success behind Junebar! Tom Seymour and Keith McCullough

    Keith McCullough, founder of Junebar, explains his pivot from a 20-year career in video game development to creating high-fiber, plant-based snack bars. He details the product's formulation, focusing on clean ingredients and a 4-month refrigerated shelf life, and discusses the strategic importance of fiber in the current CPG landscape. McCullough shares critical advice for early-stage founders, emphasizing the need for small initial packaging orders, the benefits of co-packing, and the emotional resilience required to handle consumer feedback and imposter syndrome.

  • How I Built This · 1h 05m

    Live Episode! Milk Bar: Christina Tosi (2019)

    Christina Tosi, founder of Milk Bar, explains how she transitioned from a pastry cook at high-end NYC restaurants like WD50 and Momofuku to opening her own bakery in 2008 with mentor David Chang. She details the creation of iconic products like crack pie and compost cookies, which were born from improvisation and a desire to make nostalgic, unfussy desserts accessible. Tosi describes scaling the business from a single East Village location to 16 shops and a national retail presence, emphasizing her decision to keep prices low and bootstrap the company for eight years before raising outside capital. The episode highlights her operational challenges, including managing supply chains for mail-order goods and expanding production capacity to support growth.

  • People of Packaging · 36m

    100 - Celebrating our 100th episode from the Specright Summit with Cory, Matthew, and Megan

    Host Matthew Wright celebrates the 100th episode of the People of Packaging podcast with guests Cory Connors of Landsburg Aurora, Megan Young Gamble of Level Consulting, and Matthew Wright of Specright. The group discusses the evolution of the packaging industry, the importance of community building, and the shift toward digital platforms like TikTok to attract new talent. They reflect on the challenges of early podcast production, the rising strategic importance of packaging in the boardroom, and the need to elevate the voices of non-CEO industry professionals.

  • How I Built This · 49m

    Advice Line with Angie & Dan Bastian of Angie's BOOMCHICKAPOP

    Angie and Dan Bastian, co-founders of Angie's Boom Chickapop, join Guy Raz to advise three early-stage founders. They counsel Michelle Pusiteri of Nana Joe's Granola on balancing mission-driven growth with outside investment, Gloria Kulb of Alida on overcoming stigma for her pelvic floor device Elatone, and Eric Poulain of Maple Rue on scaling their maple-based sports nutrition brand without compromising authenticity.

The summary, chapters and topics are generated from the episode’s audio by this directory, not written by The Startup CPG Podcast. The episode itself belongs to its publisher.