Hardware Podcasts

322 - You can print WHAT with corrugated packaging now?!? Kerry Sanders from EFI

People of Packaging · 20 Aug 2025 · 25m

What this episode covers

Kerry Sanders, Digital Press Guru at EFI, joins Adam Peek to discuss the collaboration between EFI and Packsize that combines digital printing with right-sized packaging. They detail how the EFI Nozomi press enables on-demand, variable data printing on corrugated boxes in minutes, eliminating the need for pre-made plates and reducing waste. The conversation highlights the concept of 'On-Box Advertising' (OBA), where packaging becomes a dynamic marketing asset for brands and retailers, and explores applications for CPG repacking and e-commerce fulfillment.

Most relevant to

large enterprises

Topics

Mentioned

Companies
EFI, Packsize, Specright
Products
EFI Nozomi
Tools
Fiery

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