Bonus - Startup CPG's New Innovation Section @ UNFI Selling Shows

The Startup CPG Podcast · 7 Jun 2025 · 4m · Episode 159

What this episode covers

Daniel Scharff, host of The Startup CPG Podcast, announces a new partnership with distributor UNFI to launch the Startup CPG Innovation Section at their upcoming July selling shows in Las Vegas and Mohegan Sun. He explains that this initiative offers 10 free tabletop spots to emerging CPG brands not currently distributed by UNFI, providing exclusive access to key retailers and UNFI account managers. Scharff highlights the strategic value of these shows for building relationships with buyers and distributors, noting that UNFI team members often act as critical gatekeepers for new brand introductions.

Other shows on the same ground, closest first.

  • People of Packaging · 32m

    290 - Taylor Foxman is the master connector for CPG's!

    Taylor Foxman, founder of The Industry Collective, explains her unique business model of connecting 80 beverage and cannabis CEOs with investors, media, and partners without traditional marketing or a public-facing persona. She details her background in PR for brands like Jameson and Beyond Meat, and how she leverages this network to help underrepresented founders navigate fundraising and brand visibility. Foxman emphasizes the importance of creating 'good news' through consistent press releases and maintaining levity to support founders through the high-pressure CPG landscape.

  • How I Built This · 48m

    Advice Line with Andy Dunn of Bonobos

    Bonobos co-founder Andy Dunn and host Guy Raz advise three early-stage founders: Michele Casentino of Top Banana, Alek Supak of Broda Beverage Company, and Sabrina Nass of House of Biscotti. Dunn critiques Top Banana's DTC pricing and influencer strategy, suggesting wholesale partnerships with brands like Caraway and Paris Hilton. He advises Broda Beverage to leverage its 'better-for-you' ingredients and Polish heritage to create a 'shot culture' in bars, while telling House of Biscotti to abandon DTC e-commerce in favor of competitive wholesale pricing at retailers like Whole Foods and Walmart.

  • Manufacturing Happy Hour · 34m

    (Almost) COAST TO COAST Tour Recap and Preview of Manufacturing Happy Hour's 10-Year Anniversary

    Chris Luecke, host of Manufacturing Happy Hour, recaps the 2025 'Almost Coast to Coast' tour and previews the show's 10th-anniversary events for 2026. He discusses the importance of local partnerships, citing collaborations with Fathom Digital Manufacturing, Rockwell Automation, and Siemens, and highlights the upcoming bar crawl at Milwaukee's Lincoln Warehouse with Experienced Milwaukee. The episode features an interview with Steve Glynn and Adam Durris from Experienced Milwaukee, and John Wall from New Barons Brewing Co-op, who explains the benefits of the brewery's member-owner co-op model.

  • How I Built This · 49m

    Advice Line with Sarah Kauss of S'well

    S'well founder Sarah Kauss joins Guy Raz to advise three early-stage founders on positioning and growth. She helps Chiara Moonzi of Chigi navigate grocery placement for a chickpea-based hot cereal, Jesús Rualcaba of Paper Tacos expand his Latino-inspired greeting cards beyond specialty stores, and Adam Barker of Bolt Skin and Shave determine his growth strategy for a razor brand targeting men who shave their legs.

  • People of Packaging · 17m

    87 - Weekly Packaging News - Discussing the newest community platform Ubuntoo

    Adam Peak, Corey Connors, and Evellio Matos of the People of Packaging podcast announce a partnership with Ubuntoo, a new community platform founded by Venki, Peter, and Yuri. The hosts explain that Ubuntoo, accessible at sustainablepackaging.io, aims to aggregate sustainable packaging solutions and news, moving beyond problem identification to highlight innovations. They detail the platform's features, including a free daily news digest, a bi-weekly newsletter, and a 'greenhouse' for community contributions, while highlighting the upcoming 'Plastic Promises' report by Ubuntoo.

The summary, chapters and topics are generated from the episode’s audio by this directory, not written by The Startup CPG Podcast. The episode itself belongs to its publisher.