Hardware Podcasts

Founder Feature: Hannah Perez of SEEQ Supply

The Startup CPG Podcast · 13 Sept 2024 · 36m · Episode 77

What this episode covers

Hannah Perez, co-founder of SEEQ Supply, explains how the brand launched clear protein during the pandemic after co-founder Ben’s job offer was revoked. They navigated supply chain delays and sold out their initial 4,000-unit inventory by leveraging viral TikTok content and pre-orders. Now scaling to nine employees, SEEQ is raising funds to support a strategic shift into retail distribution while maintaining its DTC roots.

Most relevant to

early-stage companies

Topics

Mentioned

Companies
SEEQ Supply
Tools
Klaviyo
Also
TikTok, Shark Tank, Mark Cuban

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