Hardware Podcasts

#142 - Buyer Spotlight: Christine McNerney and Jason Bidart, Thrive Market

The Startup CPG Podcast · 14 May 2024 · 1h 02m · Episode 38

What this episode covers

Christine McNerney, VP of Merchandising Ops for Health, Beauty, and Home, and Jason Bidart, VP of Food Merchandising, both at Thrive Market, discuss the retailer's high ingredient standards and sourcing strategies. They detail how Thrive Market bans over 700 ingredients, enforces non-GMO verification, and prioritizes sustainable sourcing for palm oil and coconut, while highlighting top-selling products like electrolyte powders, taco seasoning, and their private label Rosie Home. The guests explain their discovery process via RangeMe and trade shows, distribution options through UNFI or direct, and marketing programs like Gift with Purchase that drive brand success on the platform.

Most relevant to

large enterprises

Topics

Mentioned

Companies
Thrive Market, UNFI, Rooted Fair
Products
Rosie Home, Chomps, Simple Mills, Indie Lycoq
Tools
RangeMe

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