355 - Shark Tank Alum Olivia Abrams from Tick Mitt!

People of Packaging · 9 Aug 2026 · 32m

What this episode covers

Olivia Abrams, CEO and Co-Founder of TickMitt, discusses the journey of creating a chemical-free tick removal mitten and the Tick Sidekick with her father, Steve. She details their experience pitching on Shark Tank, where they received two offers but declined them due to valuation, and explains how they designed packaging to balance low D2C shipping costs with retail visibility using clear windows and pegboard hooks. The conversation highlights the operational challenges of scaling, including transforming shipping boxes into PDQs and navigating complex 136-page compliance manuals for big-box retail.

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