252 - Brandi Parker discusses her journey in sustainability and entrepreneurship

People of Packaging · 1 Apr 2024 · 36m

What this episode covers

Brandi Parker, founder of Parker Brands, discusses her transition from a technical production role at Pearl Fisher to founding her own consultancy focused on bridging design and manufacturing with a sustainability lens. She details her services, which include sourcing innovative materials, optimizing supply chains, and helping clients like CPG brands, agencies, and NGOs make valid sustainability claims without greenwashing. Parker emphasizes the importance of translating technical data into consumer-friendly language and shares her journey of overcoming the fear of entrepreneurship to build a client base of 13 in her first year.

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