Hardware Podcasts

Eileen Fisher: Eileen Fisher

How I Built This · 6 Nov 2017 · 46m

What this episode covers

Eileen Fisher, an introverted interior designer, explains how she overcame stage fright to launch her minimalist women's clothing brand with just $350 and no prior fashion experience. She details the rapid creation of her first 12-piece line in three weeks, the initial struggle to secure production funding through COD terms with boutiques, and her decision to keep the company private and employee-owned. Fisher also discusses the challenges of balancing motherhood with scaling the business, her loose leadership style, and her commitment to sustainability through the Green Eileen program.

Most relevant to

founders before launch, early-stage companies and companies scaling up

Topics

Mentioned

Companies
Eileen Fisher, Chanel, Versace, Prada, H&M, Zara, Bloomingdale's, Saks, Nordstrom, Louisiana Department of Agriculture
Products
Green Eileen
Also
Roy Yoshimura, Charlie Munford

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