Hardware Podcasts

Advice Line with Sadie Lincoln of barre3

How I Built This · 19 Sept 2024 · 53m

What this episode covers

barre3 co-founder and CEO Sadie Lincoln joins Guy Raz to answer questions from three early-stage founders: Dustin Bowen of Ketchustard, Andrew Pazulo of Pizzy Products, and Randi Pink of Ruffner Treehouse Village. Lincoln advises Bowen on branding a condiment mashup, suggesting playful packaging and storytelling similar to Sir Kensington's. She counsels Pazulo on marketing his premium Ramps game by targeting specific communities like RV parks and pickleball courts, while advising Pink on transitioning from being the sole face of her community space to building a broader organizational identity.

Most relevant to

founders before launch

Topics

Mentioned

Companies
barre3, Pizzy Products, Sir Kensington, Heinz, Tesla
Products
Ketchustard, Ramps, Ruffner Treehouse Village, Spikeball

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