Hardware Podcasts

Food52: Amanda Hesser

How I Built This · 5 Apr 2021 · 1h 29m

What this episode covers

Amanda Hesser, co-founder of Food52, explains how she pivoted from a prestigious career at the New York Times to launching a digital media and e-commerce company with co-founder Meryl Stubbs. After a failed attempt to build a social timeline product called Seawinkle, they bootstrapped Food52 using an author advance, focusing on community-driven recipes and a curated shop to build trust. The company eventually secured venture funding, navigated investor relations, and achieved profitability in 2020, reaching a valuation of roughly $100 million.

Most relevant to

early-stage companies

Topics

Mentioned

Companies
Food52, New York Times
Products
Seawinkle
Also
Meryl Stubbs, Roberta's Pizzeria

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