Hardware Podcasts

#040 - Beer as you don’t know it - a startup bringing you the freshest craft beer possible, with Jong-Wook Shin of HOPii, USA

The Hardware Entrepreneur · 25 Oct 2017 · 36m

What this episode covers

Jong-Wook Shin, founder and CEO of HOPii, explains how his experience with stale craft beer in Korea led to the creation of a device that delivers fresh, tank-to-glass beer to consumers. He details the hardware's closed-system technology, which protects beer from oxygen, heat, and light, and describes a platform business model similar to the App Store that connects local breweries with global beer lovers. Shin also discusses the operational challenges of transitioning from corporate project management to agile startup execution, highlighting the importance of rapid iteration and human-centric leadership.

Most relevant to

early-stage companies

Topics

Mentioned

Companies
Sony, Motorola, Apple
Products
HOPii, PlayStation
Tools
Asana, Trello
Also
HAX, Android

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