294 - Most printers have no idea how digital marketing works - Pryntbase

People of Packaging · 24 Oct 2024 · 39m

AI in practice: one real use of AI described

What this episode covers

Alyssa Summers, CEO, and John Bracamontes, CMO, of Print Base, explain how they provide affordable digital marketing tools and services specifically for small and medium-sized commercial printing companies. They discuss the strategic importance of LinkedIn for B2B visibility and how their platform offers social assets, courses, and lead generation services at a fraction of agency costs. The guests highlight the integration of AI tools, such as ChatGPT, to help users efficiently create unique, SEO-optimized content from their provided outlines, addressing the time constraints of small business owners.

AI in practice

Where this conversation describes AI being used to build or deliver a product. Part of the AI in practice tracker.

Marketing & salesChatGPT

The company provides SEO-optimized blog outlines to customers, who then use ChatGPT to generate unique, keyword-rich content, eliminating the need for manual writing and avoiding duplicate content penalties.

“you literally can take our out, our outlines that are in the, in this product, go copy it, and drop it into a ChatGPT and just fills it in, and it will be unique every time.”

Speaker 4 · Hear it at 28:47

Mentioned

Companies
Print Base
Tools
Triac, ChatGPT, HubSpot, Clavio
Also
LinkedIn, Facebook

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