Hardware Podcasts

138 - 3rd party packaging testing with Joey Beyersdorfer from Clear Packaging

People of Packaging · 17 Jun 2022 · 29m

What this episode covers

Joey Beyersdorfer, Vice President of Sales and Marketing at Clear Packaging, explains how his company operates as a data analytics firm rather than just a testing lab. He details their Clearview data portal, which aggregates over 500 ISO-accredited packaging tests to provide long-term trending and supplier performance insights for clients in QSR, e-commerce, and CPG. Beyersdorfer emphasizes the critical need for third-party validation of sustainability claims, such as material reduction and biodegradability, to avoid greenwashing and ensure real-world performance. He also discusses the industry challenge of packaging being treated as a tertiary design consideration, often leading to skipped testing phases that risk product failure and increased waste.

Most relevant to

early-stage companies

Topics

Mentioned

Companies
Clear Packaging, Home Depot
Products
Clearview data portal
Tools
Spec Wright
Materials
PLA
Also
TAPPI

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