Hardware Podcasts

BONUS: 5 Tips for Getting the Most Out of a Trade Show

Manufacturing Happy Hour · 14 Sept 2021 · 8m

What this episode covers

Host Chris Luecke outlines five tactical strategies for maximizing the value of trade shows as they return post-pandemic, advising attendees and exhibitors to set specific goals, prioritize quality leads and relationships over quantity, and focus on hallway networking rather than passive session attendance. He emphasizes the importance of delivering memorable, high-energy presentations by drawing inspiration from bands like Green Day, and stresses the necessity of timely, contextual follow-ups to convert connections into business. The episode references industry figures such as Keith Ferrazzi and Brian Fonzo to illustrate concepts like 'conference commando' tactics and building deep professional relationships.

Most relevant to

early-stage companies

Topics

Mentioned

Also
Chris Luecke, Keith Ferrazzi, Brian Fonzo, Green Day, Blink-182, Never Eat Alone

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