Hardware Podcasts

Weee!: Larry Liu

How I Built This · 18 Mar 2024 · 1h 24m

What this episode covers

Larry Liu, co-founder and CEO of Weee!, explains how he pivoted his company from a failed group-buying platform to a $4 billion Asian grocery delivery service. After facing bankruptcy in 2017, Liu realized the core problem was not group buying but the lack of affordable access to ethnic food for immigrants. He restructured the business model to focus on direct-to-consumer grocery delivery, leveraging WeChat for community-based user acquisition and expanding beyond Chinese expats to serve other Asian and Latino communities.

Most relevant to

companies scaling up

Topics

Mentioned

Companies
Intel, Goodwater Capital, Amino Capital, Hotmail
Products
Weee!, eBay, WeChat

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