Founder Feature: Ariel Altman and Ronny Berger of Figa Foods
Ariel Altman and Ronny Berger, co-founders of Figa Foods, explain how they are introducing cupuaçu, a Brazilian superfruit seed, as a sustainable alternative to cacao in their chocolate bars. They detail the journey of overcoming skepticism from industry experts to develop a three-ingredient product with Louisa Abram, a chocolate maker in Brazil, while navigating the global cocoa crisis. The founders discuss their supply chain partnerships with agroforest farmers, their launch at Fancy Food, and advice for first-time CPG founders on product development and legal guidance.