HIBT Lab! Saysh: Wes and Allyson Felix

How I Built This · 16 Mar 2023 · 50m

What this episode covers

Allyson Felix and her brother Wes Felix discuss leaving Nike after a contract offer that cut her pay by 70% and lacked maternal protections, leading them to found the footwear brand Saysh. They reveal that major shoe brands design women's shoes on men's lasts, prompting Saysh to build footwear specifically for women's feet. The episode details their journey from Allyson's Olympic gold medal in Tokyo to securing Series A funding and expanding the brand's mission to serve women holistically.

Mentioned

Companies
Nike, Adidas, Athleta
Products
Saysh
Also
New York Times, Serena Williams, Joe Smoller, Michael Johnson, Mike Friton, Bill Bowerman

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