HIBT Lab! Goodr: Jasmine Crowe-Houston

How I Built This · 24 Nov 2022 · 45m

What this episode covers

Jasmine Crowe-Houston, founder of Goodr, explains how she pivoted from feeding the homeless in Atlanta to building a for-profit logistics company that recovers surplus food from businesses for nonprofits. She details the initial struggle of convincing clients to work with a for-profit entity and the development of a technology platform to match food inventory with nearby nonprofits and drivers. Crowe-Houston discusses the business model, which charges clients a fee comparable to waste management services while providing tax deductions and ESG benefits, leading to rapid scaling across 34 cities.

Mentioned

Companies
Goodr, Black Celebrity Giving, Georgia Tech, Uber, Lyft, DoorDash, Roadie, Walmart, Sedexo, NBA, State Farm
Products
Sunday Soul
Also
Magic Johnson

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