#010: Andre Brown - Principal Engineer on Amazon's Transportation Sustainability Team - Digital vs. Physical Prototyping, Creating Flat Hierarchies within Teams, Innovating Faster, Designing in Virtual Reality, Eggs and Vacuum Cleaners, Procedural Design.

Designing in the Wild · 1 Mar 2022 · 1h 22m · Episode 10

What this episode covers

Andre Brown, Principal Engineer at Amazon’s Transportation Sustainability team and former R&D lead at Dyson and Shark, discusses the strategic balance between physical prototyping and high-fidelity simulation in product development. He details how Amazon uses massive CFD simulations to optimize aerodynamic fairings for its fleet, while contrasting this with Dyson’s cardboard prototyping and Shark’s customer-centric testing for vacuum cleaners. Brown also highlights his work on open-source race cars, the use of Gravity Sketch for VR design, and biomimicry-inspired innovations like the egg-protected Dyson robot vacuum.

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