Hardware Podcasts

How Simulation Technology is Reshaping Product Design w/ Dr. Masha Petrova

The Manufacturing Executive · 21 May 2024 · 32m · Episode 206

What this episode covers

Dr. Masha Petrova, CEO of Nullpace, explains how engineering simulation (CAE) allows manufacturers to design thousands of variations digitally before manufacturing only a few, replacing costly physical prototyping. She discusses the industry's shift from a few legacy providers like ANSYS and MSC Software to a consolidation trend driven by AI and chip industry demands, noting that venture capital has historically overlooked this rigorous field. Petrova highlights the challenge of tool adoption, where engineers lack time to evaluate new software, and proposes that companies must incentivize this exploration to keep pace with innovation.

Most relevant to

companies scaling up

Topics

Mentioned

Companies
Nullpace, ANSYS, Altium, MSC Software, Hexagon, Synopsys, Gorilla 76
Also
UC San Diego

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