Hardware Podcasts

#009 - Unleashing Creativity Through User-Driven Storytelling - Sam Feller - Human-Centered Engineering, Team Management, Tracking Deliverables, Tactics for Problem Solving

Designing in the Wild · 21 Feb 2022 · 1h 01m · Episode 9

What this episode covers

Sam Feller, a product manager at Tulip Interfaces and former program manager at Amazon, discusses his transition from mechanical engineering to systems management. He explains how shifting teams from technical task lists to user-driven storytelling and deliverable-based tracking simplifies complex engineering problems, such as runtime conflicts, into simpler user interface solutions. Feller also details his approach to managing large hardware teams by focusing on binary deliverables rather than percentage completion, and shares his background with early hardware ventures like Awkward Engineer and solar kiosks.

Most relevant to

early-stage companies and companies scaling up

Topics

Mentioned

Companies
Tulip Interfaces, Amazon, Awkward Engineer, ThinkGeek, Urban Outfitters, Fiskars, Jo-Ann Fabrics
Products
Alexa
Also
Kickstarter, Core 77, Swiss Miss

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