Consumer Product and CPG Podcasts

Shows about building consumer brands and packaged goods: formulation, packaging, retail and the shelf.

Physical products that end up in a shopping basket: food and drink, personal care, home goods and gear. These shows cover formulation and co-packers, packaging, getting onto shelves and staying there, and what a brand has to prove before a retailer reorders.

4 shows still publishing

Popular

How I Built This

Interviews with entrepreneurs and innovators about how they built their companies, including hardware startups.

The Startup CPG Podcast

Founders, buyers and operators of consumer packaged goods brands on co-packers, sourcing, retail buyers, pricing and scaling a physical product on the shelf.

Thoroughly Considered

Dan Provost, Tom Gerhardt, and Myke Hurley on product design, entrepreneurship, and the ups and downs of running a small indie physical-product business.

People of Packaging

Conversations with people across the packaging industry, from packaging suppliers and designers to founders of consumer brands, on how products are packaged, bought and brought to market.

From the archive

Show ended

Product Startup

Kevin Mako of MAKO Design + Invent with inventors, product startups and small manufacturers on taking an invention from idea to store shelves: design, prototyping, patents, funding and launch.