26: Putting a Bow on the Glif

Thoroughly Considered · 11 May 2017 · 26m · Episode 26

What this episode covers

Tom Gerhardt and Dan Provost of Studio Neat discuss the final shipping phase of the Glif, a modular phone mounting system, noting that over 50% of US Kickstarter backers have received their units. They detail a logistical experiment where manufacturer Premiere Source shipped directly to customers to save costs and time, utilizing ShipStation for label generation, though this resulted in less precise tracking for backers. The hosts reflect on the product's successful design, which exceeded expectations in holding phones securely, and acknowledge Studio Neat's structural weakness in post-launch marketing and sales. They also touch on the challenge of phasing out older Glif models while managing inventory for new products in development.

Mentioned

Companies
Studio Neat, Premiere Source, Shipwire, Amazon, Squarespace
Products
Glif
Tools
ShipStation, BackerKit
Also
Kickstarter

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