25: Q&A

Thoroughly Considered · 30 Mar 2017 · 45m · Episode 25

What this episode covers

Tom Gerhardt and Dan Provost, founders of Studio Neat, answer listener questions about their backgrounds at Frog Design and Potion, their transition from side hustle to full-time business, and their philosophy on maintaining a small, agile company. They discuss specific product challenges, such as the physics of the Neat Ice Kit, the limitations of CAD simulation for simple mechanisms, and the frustration with the AirPress packaging. The conversation also covers their marketing strategies, the tension between transparency and secrecy in product development, and their experiences managing Kickstarter backer expectations.

Mentioned

Companies
Studio Neat, Frog Design, Potion, Apple, Product Hunt, Kickstarter
Products
AirPress, Neat Ice Kit, Glyph, Obi Laser Cat
Tools
SolidWorks, Fusion

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