Hardware Podcasts

5: The Holiday Season

Thoroughly Considered · 25 Nov 2015 · 33m · Episode 5

What this episode covers

Dan Provost and Tom Gerhardt of Studio Neat discuss their strategy for the holiday season, explaining how they balance significant Q4 revenue with year-round sustainability. They detail decisions to launch lower-priced 'stocking stuffer' products like the cocktail rimming tray and Neat Ice Kit components to fill gaps when major launches like Obi are delayed. The hosts also address the cash flow challenges of ordering inventory in summer, managing supply chain risks for parts like Glyphs, and their light-touch email marketing approach.

Most relevant to

early-stage companies

Topics

Mentioned

Companies
Studio Neat, Amazon, Cards Against Humanity
Products
Obi, Cocktail Rimming Tray, Neat Ice Kit, Glyphs, Remote Stand, Simple Syrup Kit

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