4: How The Money Comes In

Thoroughly Considered · 12 Nov 2015 · 48m · Episode 4

What this episode covers

Myke Hurley, Tom Gerhardt, and Dan Provost of Studio Neat discuss their revenue streams, noting that Amazon accounts for 44% of their annual income while they maintain almost zero physical retail presence. They explain how their lean, two-person structure and reliance on third-party fulfillment dictate product design, leading them to prioritize high-margin, lower-volume items over mass-market goods. The conversation also covers the operational challenges of managing scattered inventory across five warehouses and the decision to manufacture the Apple TV Stand in-house to learn the process before potentially outsourcing.

Mentioned

Companies
Studio Neat, Amazon, Cards Against Humanity, Tatley, CW and T, Lumi
Products
Apple TV Stand, Neat Ice Kit, Glyph

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