Investor Spotlight: Rogers Healy, Morrison Seger Venture Capital Partners

The Startup CPG Podcast · 25 Apr 2026 · 35m · Episode 296

What this episode covers

Rogers Healy, Founder and CEO of Morrison Seger Venture Capital Partners, discusses his transition from real estate to venture capital and his firm's investment strategy focused on consumer packaged goods. He highlights portfolio companies like Waterloo Sparkling Water and Sanzo, explaining his criteria of personal consumption, family values, and branding that 'pops' immediately. Healy emphasizes the importance of founder-investor fit, detailing how communication, attention to detail, and humility are critical during the diligence process to avoid deal-killing red flags.

Mentioned

Companies
Morrison Seger Venture Capital Partners
Products
Waterloo Sparkling Water, Sanzo, Mizzen+Main

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