Hardware Podcasts

#023 - Developing consumer products with an all-in-one manufacturer in China that is just different, with Jacob Rothman of Platform88, China

The Hardware Entrepreneur · 26 Apr 2017 · 35m

What this episode covers

Jacob Rothman, co-founder of Platform88, explains how his company bridges the gap between Western hardware startups and Chinese manufacturing by offering transparency and vertical-specific expertise. He details Platform88's evolution from a trading company to owning three factories that produce consumer goods like water bottles and kitchenware, citing Stojo as a key success story. Rothman emphasizes that startups should engage with manufacturers early in the design phase to navigate supply chain complexities and avoid costly mistakes, noting that traditional consumer products often offer better opportunities than high-tech ventures. He also discusses the cultural shifts in China, the importance of building trust through open communication, and how Platform88 helps startups manage cash flow constraints.

Most relevant to

companies scaling up

Topics

Mentioned

Companies
Platform88, Oxo, Weber, Hydro Flask, Razor Scooters, Walmart, Target, Home Depot, Lowe's, Stelton, Rubbermaid, Clean Canteen, Swell
Products
Stojo, OmniCcharge, Hand Ground, Crew V
Also
Indiegogo, Kickstarter

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