Hardware Podcasts

301 - Infigo is en fuego! Changing the game for Web2Print for printers w/ Doug Gibson

People of Packaging · 7 Jan 2025 · 36m

What this episode covers

Doug Gibson, founder and CEO of Infigo, explains how the company’s web-to-print platform helps printers and converters streamline operations by automating quoting, proofing, and order submission. He highlights the shift in the industry toward digital accessibility, noting that Infigo’s customer base has grown significantly in North America, now representing 60-70% of their business. Gibson argues that implementing such technology reduces administrative friction, allowing staff to focus on value-added customer interactions rather than manual data entry. The discussion emphasizes that ease of transaction is the primary driver of B2B loyalty, urging traditional printers to adopt these tools to remain competitive against modern consumer expectations.

Most relevant to

companies scaling up

Topics

Mentioned

Companies
Infigo, HP, Vistaprint, SimPress, Specright, Meyers Packaging, Label King, Trayak, SmartSolve
Products
Canva, Ford Bronco, The Scrapp App
Also
TLMI, D Scoop, Label Expo

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