Improving Electronic Design Collaboration by Shifting Left and Right
Ananth Avva, Senior Vice President and General Manager of Cloud Platform at Altium, discusses the challenges and strategies of bringing SaaS practices into engineering via Altium 365. He explains the concepts of 'shifting left' and 'shifting right' to improve collaboration between PCB designers and downstream teams like procurement and compliance. Avva highlights that organizations often overestimate the cost of change and underestimate the benefits of adopting cloud-based system-level thinking, which is crucial for managing complex supply chains and ensuring design integrity.