144: The Experience Mindset: Creating an Amazing Customer Experience through a Great Employee Experience

Manufacturing Happy Hour · 11 Jul 2023 · 47m

What this episode covers

Tiffani Bova, Growth and Innovation Evangelist at Salesforce and author of The Experience Mindset, explains why manufacturing leaders must balance customer experience with employee experience. She argues that while companies prioritize customers, they often unintentionally increase employee effort, leading to a gap in satisfaction and performance. Bova shares research showing that companies excelling in both areas grow 1.8 times faster and advises leaders to get out of their offices, hire outside traditional pools, and measure employee metrics with the same rigor as customer metrics.

Other shows on the same ground, closest first.

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  • Lights Out · 42m

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