S6E39 Sam Holland | Informal Engineering Collective, the Hardware Handbook, & Donut Hole-Der
Sam Holland, co-founder of Informal.cc, explains how his freelance collective connects startups with a network of 450 contractors to handle hardware design, manufacturing, and go-to-market strategy. He details the creation of the Informal Hardware Handbook to educate first-time founders and discusses his passion project, the Donut Hole-Der, which serves as a marketing Trojan horse to engage Dunkin' and teach engineering processes. Holland also advocates for Onshape as his preferred CAD tool due to its cloud-based collaboration and low hardware requirements, while sharing strategies for accelerating product development through lean teams and parallel workflows.