Indoor vs. Outdoor Asset Tracking | Link Labs' Bob Proctor

IoT For All Podcast · 7 Jun 2022 · 21m

What this episode covers

Bob Proctor, CEO and Co-Founder of Link Labs, discusses the evolution of indoor and outdoor asset tracking, explaining how the industry has moved from expensive, low-accuracy beaconing to cost-effective, high-accuracy phase ranging technologies. He details Link Labs' focus on four vertical markets—hospitality, discrete manufacturing, logistics, and healthcare—and highlights the company's ability to provide mass customization through Bluetooth-enabled devices with extended battery life. Proctor also addresses current challenges in the sector, such as the complexity of integrating diverse technologies and supply chain disruptions, while noting how real-time visibility helps solve inventory and production bottlenecks.

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