How I Built Resilience: Sonia Gil of Fluenz

How I Built This · 22 Oct 2020 · 19m

What this episode covers

Sonia Gil, founder and CEO of Fluenz, explains how her language learning company pivoted from in-person immersion programs to online delivery when the pandemic forced a shutdown. She details the rapid development of a new digital immersion format that preserved the cultural and personal elements of the original experience while leveraging data to individualize instruction. Gil discusses the operational challenges of managing refunds, retaining staff, and bootstrapping the business during the crisis, ultimately finding that the online model offered superior precision in identifying student learning gaps.

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