Hardware Podcasts

How I Built Resilience: Live with Sadie Lincoln

How I Built This · 20 Jun 2020 · 25m

What this episode covers

Sadie Lincoln, founder of Bar 3, explains how the fitness franchise pivoted to a virtual platform within 24 hours of closing 70% of its studios during the pandemic, leveraging its existing online streaming service to sustain revenue. She discusses the leadership shift from maintaining a 'premium' brand image to embracing messy, authentic home-based classes, which fostered deeper community connection and increased online subscriptions. Lincoln also details her evolution as a leader, focusing on holding space for difficult conversations about systemic racism and performative activism while guiding the company toward greater accessibility and equity.

Most relevant to

companies scaling up

Topics

Mentioned

Companies
Bar 3, 24 Hour Fitness, U.S. Bank
Also
NPR

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