Hardware Podcasts

Angie's List: Angie Hicks

How I Built This · 28 Nov 2016 · 29m

What this episode covers

Angie Hicks, co-founder of Angie's List, explains how she built the company from a 100-square-foot office in Columbus, Ohio, into a publicly traded enterprise with $350 million in annual revenue. Starting with just $50,000 in funding, she manually managed subscriber calls and door-to-door sales before the business pivoted to an online model. Hicks details the strategic decision to expand into the Midwest before the coasts and the operational challenges of scaling the platform while maintaining trust through non-anonymous reviews.

Most relevant to

founders before launch, early-stage companies and companies scaling up

Topics

Mentioned

Companies
Angie's List, Unified Neighbors, Columbus Neighbors, U.S. Bank
Also
Kellogg, Harvard

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