Hardware Podcasts

041: Testing Stereo Components with Jay DeMerit of RockIt Logs

Product Startup · 21 Feb 2017 · 50m

What this episode covers

Jay DeMerit, founder of RockIt Logs, explains how he combined reclaimed wood from British Columbia with Bluetooth speaker technology to create unique, portable stereos. He details the rigorous testing of wood species like cedar and hemlock to manage cracking, and the selection of specific full-range speakers and 60-watt electronics to ensure performance within a compact log enclosure. DeMerit discusses his decision to standardize internal components to streamline production while offering high visual customization, and his strategy of launching a local boutique market before scaling via a Kickstarter campaign.

Most relevant to

early-stage companies

Topics

Mentioned

Companies
Portmanteau Stereo, Mako Design + Invent, B&O
Products
RockIt Logs
Also
Kickstarter

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