Hardware Podcasts

039: Developing a Rock Crushing Machine & Quality Control with Tim Pannell of Rocksgone

Product Startup · 7 Feb 2017 · 36m

What this episode covers

Tim Pannell, founder of Rocksgone, explains how he developed the Reefinator, a rock-crushing agricultural implement, by leveraging his 26 years of farming experience in Australia. He details the transition from a self-built prototype to a robust production model, highlighting the decision to partner with an established engineering firm for manufacturing rather than building a factory from scratch. Pannell emphasizes the importance of rigorous quality control, including a signed-off checklist system, to ensure durability in harsh conditions, and discusses using live demonstrations and social media to validate and sell the product directly to farmers.

Most relevant to

early-stage companies

Topics

Mentioned

Companies
Rocksgone
Products
Reefinator

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