Hardware Podcasts

110 - Creative packaging tiktok video's with Jeb the Boxsmith

People of Packaging · 1 Mar 2022 · 44m

What this episode covers

Jeb, known online as Jeb the Boxsmith, is a high school senior from Atlanta who creates content using corrugated fiberboard. He explains his origin story, starting with Transformers and Legos before discovering cardboard as a medium in 7th grade, and details his transition from making props to building a brand on TikTok. Jeb discusses his business model, including selling templates and merchandise, and shares specific experiences working with video game developer Dobo Rug on sponsored content. He reflects on the challenges of balancing school, content creation, and monetization, highlighting the importance of community and iterative learning in his craft.

Most relevant to

founders before launch

Topics

Mentioned

Companies
Dobo Rug
Products
Clone Drew and the Danger Zone
Also
Jeb the Boxsmith, Corey Connors, Hector Sector, Box Handman, boxmithworkshop.com

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