Episode 054: The end goal.

Making It · 15 Jan 2016 · 58m

What this episode covers

Jimmy Diresta, Bob Clagett, and David Picciuto discuss whether their YouTube channels are a means to an end or the end goal itself. They debate the fragility of relying on a single platform, citing the temporary suspension of the Hickock 45 channel, and emphasize the importance of building email lists and maintaining a presence on multiple social networks like Twitter and Instagram as a safety net. The conversation also covers their individual business strategies, including Diresta's focus on team building and Clagett's work converting a classroom into a maker space, while highlighting the need for creators to adapt to platform changes and reinvent themselves, much like Kodak did with its new Super 8 camera.

Mentioned

Companies
Kodak, Core 77
Products
Hickock 45, The Man in the High Castle, Making a Murderer

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