Strava: Mark Gainey and Michael Horvath

How I Built This · 2 May 2022 · 1h 19m

What this episode covers

Mark Gainey and Michael Horvath, co-founders of Strava, recount their journey from a failed 1995 attempt to build a 'virtual locker room' for athletes to the successful launch of Strava in 2009. They detail their pivot to enterprise email software (Kana), which led to a successful IPO, and their eventual return to their original passion project targeting cyclists with GPS data. The episode highlights their strategic decision to focus on a niche audience, the friction of early hardware dependencies like Garmin devices, and the personal challenges that shaped their leadership roles, including Gainey’s health issues and Horvath’s wife’s cancer diagnosis.

Mentioned

Companies
DFJ, Glycophy, Merck
Products
Strava, Garmin, Kana, Map My Run
Tools
FileMaker Pro

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