Hippy Feet is the coolest company you haven't heard about until now! Michael Mader, CEO
Michael Mader, founder of Hippy Feet, explains how a traumatic brain injury during his senior year of college inspired him to build a business that acts as a support system for people experiencing homelessness. He details the company's evolution from a 'buy one, give one' donation model to an employment program for homeless youth, and finally to a strategy of donating profits to nonprofits that provide comprehensive care. Mader also discusses the significant challenges of sourcing American-made custom socks and knitwear, highlighting the difficulty of convincing established manufacturers to take a risk on a new brand and the importance of building personal relationships with factory owners.