Hardware Podcasts

#375: Direct to Consumer - The Future of Healthcare

Global Medical Device Podcast · 11 Jul 2024 · 47m · Episode 375

What this episode covers

Dr. Gail Lebovic, founder of Silicon Valley Innovations, explains how her company pivoted from a traditional clinical reimbursement strategy to a direct-to-consumer model for its nasal health product, Nasoclenz, during the COVID-19 pandemic. She details the decision to sell on Amazon, the importance of maintaining rigorous FDA-registered quality systems for consumer products, and the broader shift in healthcare toward prevention and patient empowerment. Lebovic also discusses her upcoming work in feminine healthcare and her advice for MedTech entrepreneurs on flexibility and risk management.

Most relevant to

companies scaling up

Topics

Mentioned

Companies
Silicon Valley Innovations, Amazon, Focal Therapeutics, Bioholic
Products
Nasoclenz
Tools
Greenlight Guru
Also
FDA

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