Hardware Podcasts

#028 - Meet the creators of FitBit for medication, with Peter Havas of PillDrill, USA

The Hardware Entrepreneur · 31 May 2017 · 39m

What this episode covers

Peter Havas, co-founder and CEO of PillDrill, discusses his journey from a successful food-tech startup to creating a medication management system inspired by the Fitbit. He explains how PillDrill’s design principles of simplicity, flexibility, and dignity address the psychological stigma of medication, while leveraging a direct-to-consumer strategy to gather critical user feedback. Havas also details his reliance on the Brinc accelerator for manufacturing connections in Shenzhen and his philosophy on managing startup risks and investor relationships.

Most relevant to

early-stage companies

Topics

Mentioned

Companies
SandwichDirect.com, Brinc, CVS, Apple
Products
PillDrill, Fitbit, Kindle
Also
Wired, Shenzhen

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